The Project
Starting with extensive research, surveys, and market analysis, I developed the concept, established its unique features, and crafted the app's branding, UX, UI and functional prototype, culminating in a fully realized, end-to-end project - aiming to fulfill unmet needs in the subject I chose - the tattoo industry
What is "DEEP"
DEEP connects users with a diverse range of tattoo artists, enabling them to try out tattoo designs virtually and access crucial information about different artists, styles, and portfolios within the app
Pain Points
& Solutions
Uncertainty
Choosing a tattoo involves permanent body art, and users often face uncertainty about the final outcome, size, placement, and how it will look on their body. They desire a way to visualize and experiment before making a lifelong commitment.
Visualizing tattoos
Deep utilizes AR technology to allow users to virtually try on tattoos and see how they look on their bodies in real-time. This feature helps users visualize the final outcome.
Limited tattoo options
Traditional methods of finding tattoo designs are often limited to physical portfolios, online images, or social media posts. Users struggle to explore a diverse range of tattoo styles and options.
Diverse tattoo options
Deep provides a diverse array of tattoo designs sourced globally, granting users access to an extensive selection of styles, themes, and creative inspirations.
How to find an artist
Discovering specialized tattoo artists is difficult; users typically depend on word-of-mouth or spend considerable time searching through various websites and social media profiles.
Connecting to artists
Traditional methods of finding tattoo designs are often limited to physical portfolios, online images, or social media posts. Users struggle to explore a diverse range of tattoo styles and options.
Data from our survey
70%
of respondents indicated that they primarily search for tattoo artists based on location and specific tattoo styles
62%
expressed that their decision to get a tattoo was either delayed or influenced by uncertainty about how it would appear on their body
User Flow
As an example, I chose to show the journey of a user that is interested in a specific tattoo idea. this user needs to find a tattoo that expresses his idea the best way and of course a tattoo artist that will do it
Wire Frames
Home Page
Explore Page
Tattoo Page
Artist profile Page
Reviews Page
User profile Page
Features
Try On
Our app utilizes cutting-edge AR technology to provide an immersive experience, allowing users to try out various tattoo designs on their bodies. With endless possibilities, users can explore different styles, sizes, and placements to find the perfect tattoo that suits their individuality and personal expression.
Price Range
Utilizing the tattoo artist's pricing range and tattoo size data through AR technology, the app estimates near-accurate prices or price ranges for users. By integrating minimum and maximum artist prices and the size of the tattoo, users receive tailored pricing insights for informed decision-making
Filters
Enhances the user experience through intuitive filtering options, allowing personalized search results based on location, price range, tattoo styles, trends, flash availability, and artist preferences
Reviews
The reviews feature empowers users to share feedback on tattoo artists post-appointment. It enhances decision-making and fosters artist credibility within the community
Booking
Appointment-setting process within the app's chat feature. Users engage directly with tattoo artists to discuss their tattoo ideas, and when ready, artists seamlessly share their availability through a calendar link. This intuitive interface allows users to effortlessly browse available time slots and secure their preferred appointment slot with ease
Branding &
Style Guide
Name
The name "Deep" signifies the layers of the skin, where the ink of a tattoo becomes permanently embedded. It symbolizes the transformative process of tattooing and the intricate artistry that lies beneath the surface.
Logo
Font
App Icon
Color Palette
Primary
Secondary
Shades
Typography
Icons
UX Screens
Home Page
Filter Page
Try On Page
Booking 1 Page
Booking 4 Page
Tattoo Page
Explore Page
Start Chat Page
Booking 2 Page
Style Page
Explore Page
Artists Page
Chat Page
Booking 3 Page
Reviews Page
